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I’m honestly cracking up, and my mum is looking at me like I’m more deranged than usual.
omfg
(via kinginfamous)
Powerful Child Abuse Ads
This campaign won a Gold Lion yesterday at Cannes. Via Mexico.
It pleases me that the middle mother is aggressively screaming. The first implies physical abuse, the last implies sexual, but those aren’t the only two kinds of abuse children endure, and I’m glad attention is being called to that.
I also appreciate that the ads show that women can be abusers, too. These are INCREDIBLY impactful images.
I think people are missing the main point of these ads is to show that it’s a cycle. Look the ads again and think about it.
(via kinginfamous)
